Author: Tom Unger
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News Writing with Brevity, Clarity and Simplicity
It’s not uncommon for a modern day news editor in a mid-size city to receive about: 1,300 e-mails every week (about 250-300 each day) 35-40 pieces of U.S. mail About 40 phone calls News editors in larger markets receive even more. So guess how long an editor will take to review each inquiry and news story…
Recent Posts
- When you receive an assignment, determine the real deadline
- Don’t put all your effort into just one story pitch
- When you should not send out a communication
- Maintaining consistency is a must in your business writing
- Four keys for comms pros to win the trust of senior executives
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Comments
I view this blog as an outlet for me as an individual to express my opinions and offer advice about…
Great advice, Unger! It's way too easy to treat writing like a task and move on to the next item…